NME uses a variety of codes and conventions on its front cover. On most of NME's magazines, the splash has been given a rough/rocky look which is culturally accepted within the indie/rock community and appeals to there genre. The house style mainly remains the same weekly, but sometimes NME change it round.The masthead entitles NME, which is an abbreviation of new music express, this gives it a dynamic/edgy approach. The masthead also sounds like enemy, this could be to suggest that every other mainstream music magazine is an enemy of theres. The masthead is placed on the top left hand corner, which is conventional.
The main image features two members of a popular British indie/rock band. The main image is a mid close up shot of the artists, who are looking straight in to the camera, creating an interaction with the audience.They are dressed up in strange/insane costumes, backing up the banner line "The return of Kasabian, inside there insane new album". The pocket watch being carried could suggest that it was only a matter of time before a new album was released. There name is boldly written in red and white, emphasising there dangerous, professional status as white represents professionalism and red represents danger, giving an anchorage to the main image.
The front cover also features the inside stories within the magazine, to attract interested readers. For example at the top of the front cover, " Libertines reunion". These features are put on the front cover for the reader to find out more about the story.
The front cover is promoting Kasabian as they are trying to promote there new album and demonstrate why there so popular. In return the magazine use the artists to gain and sell to there target audience, this is known as synergy. The left third of the magazine is where NME put most of there information as this is where the audience automatically look. Exclusives(Gorillas movie) are put there along with plugs and puffs, the puff is telling us that you could win £4100 worth of music gear, if you enter the competition inside the magazine. Nme puts the price, the bar code and dateline, along with ears in the corner. strap lines are also used to sell and appeal to there target audience, also giving information about the magazine and filling up the front cover with conventions.
The main image features two members of a popular British indie/rock band. The main image is a mid close up shot of the artists, who are looking straight in to the camera, creating an interaction with the audience.They are dressed up in strange/insane costumes, backing up the banner line "The return of Kasabian, inside there insane new album". The pocket watch being carried could suggest that it was only a matter of time before a new album was released. There name is boldly written in red and white, emphasising there dangerous, professional status as white represents professionalism and red represents danger, giving an anchorage to the main image.
The front cover also features the inside stories within the magazine, to attract interested readers. For example at the top of the front cover, " Libertines reunion". These features are put on the front cover for the reader to find out more about the story.
The front cover is promoting Kasabian as they are trying to promote there new album and demonstrate why there so popular. In return the magazine use the artists to gain and sell to there target audience, this is known as synergy. The left third of the magazine is where NME put most of there information as this is where the audience automatically look. Exclusives(Gorillas movie) are put there along with plugs and puffs, the puff is telling us that you could win £4100 worth of music gear, if you enter the competition inside the magazine. Nme puts the price, the bar code and dateline, along with ears in the corner. strap lines are also used to sell and appeal to there target audience, also giving information about the magazine and filling up the front cover with conventions.
NME magazine is a popular indie/rock music magazine that has been published weekly since 1952. The institution of NME magazine is IPC media, the UK's leading magazine distribution business. IPC found a gap in the music industry and made the magazine especially to appeal to a certain genre of target audience. NME is the only music magazine produced within the company but they also produce women magazines and a variety of others, such as: Look and now magazine. Ignite (Men's lifestyle and entertainment) and many more. IPC do a variety of different magazines to appeal to a wider audience therefore making a profit.
The ideology behind NME magazine is fast news expressed weekly. NME produce the magazine weekly to get information about gigs and upcoming bands out and so the audience don't have to wait long for the next issue. Because the magazine is made weekly, the paper inside the magazine is newspaper quality this is because it is cheaper and quicker plus easy to make. This gives the impression that NME don't really care about the quality but are more interested in getting the music information out quickly to there audience. Nme creates an image that people buy in to and put aspirational artists on the front cover making many fans of that genre aspire to be like that artist, therefore purchasing the magazine.
The target audience for Nme magazine would mainly appeal to a teen audience with an interest in indie/rock music. This magazine uses the main image of two popular British band members giving it a rough/rocky look which is culturally accepted within the indie/rock community and appeals to there genre and there audience. The magazine includes bands which the certain audience aspires to be like and use exclusive listings and interviews that interests readers.
The target audience is represented through the band members and house splash of the front cover. The magazine is representing that genre of music and style and this magazine represents it in a positive light. The magazine has to represent it's target audience, the artists on the front cover, the genre and the company. This magazine represents and identifies the indie/rock stereotype and represents the genre with all the different artists on it.
The double page spread is featured on Nme to inform and introduce an interview. This double page spreads mise-en-scene is a popular artist sat on an American flag infront of a USA heading. The heading "got the love" is a well known line from one of her popular songs. The brief description gives a brief description of the interview, this double page spread is of the artist Florence and the machine and the description is "having America at her feet" giving the image anchorage as she's sat on an American flag, with her feet at the American flag. The splash of this double page spread is unique as is given a vintage, retro look to it. The colour scheme of this double page spread is white, white represents a positive connotation and represents a successful beggining. Florence and the machine have a very successful beggining and they give off a positive connotation. On the right hand side is the interview itself, this is an exclusive interiew with the artist. The camera shot of this image is low angle shot, making the artist dominant and powerful, she also looks directly into the camera, creating interaction with the audience.
Contents page
NME music magazine includes a contents page, a page which is useful to readers who like to quickly find out what information will be included throughout the magazine. Also if a reader would like to read just a certain part of the magazine, a contents page is a good way to find a quick page number of where the information they want is located. The contents page uses images, features and regulars that signifies the magazine and its related sort of genre, in NME's case indie/rock. Down the left hand side contains a 'Band Index' which is a list of all bands within the magazine and the page number they can be found on. Down the right hand side of the page are titles: News, Radar, Reviews, Live! and Features; which all have brief descriptions underneath and then page numbers alongside so readers can easily find each article quickly.The main story for this contents page is about the band Kasabian, with a brief paragraph and picture. They use brief description below the image to describe the feature but dont give to much away about the story to urge the reader in to the magazine. They use Features every week, these are articles that are unique that week. For example " Kasabain got romantic in church". Regulars are also used on the contents pages. these are things like the band index, pages, gigs basically the things that happen on a regular occurrence. The contents page uses a good use of colours to emphasise the most important factors of the magazine, such as the titles and exclusive interviews. The regulars of the contents listing is the main headings which includes the news, the radar, the reviews, live and features and the subheadings below them are the features. On the top of the contents page is the contents masthead, the title Nme is in the traditional colour of red and is big and bold to catch the eye of the reader, this is a regular. "This week" is in white to make it stand out and for the audience to read what is new in that weeks edition. The contents page is filled with writing but it is presented neatly so its easier for the audience to read. The reader can tell this is a contents page by the typical conventions used such as the pages,numbers,features and regulars. On the bottom of the splash is a regular, this is an advertisment of an advertisment to subscribe to the magazine, they do this to sell the magazine and make a profit for the instition.
The instition of Nme magazine is IPC media and they produce the music magazine along with a variety of different other mainstream magazines.
The ideoligical views behind Nme's contents page is to direct,inform and persuade readers to read and find the features within the magazine. They do this by using relevant images and features within the contents page, persuading the reader to read further on.
The target audience behind Nme magazine, is teen indie/rock music fans, with an interest in new raw talent. The audience for Nme's contents page magazine would mainly appeal to a teen audience with an interest in indie/rock music. This contents page uses the image that relates to the front cover giving it a look which is culturally accepted within the indie/rock community and appeals to there genre and there audience. The contents includes bands which the certain audience aspires to be like and use exclusive contents listings that interests readers.
The contents page represents it's target audience by using relevant images and features that relate to the genre of music. The contents page also represents the target audience by featuring the bands used on the contents page, the bands represent the audiences genre of music. The contents page represents the artists featured and the artists relys on the magazine to give them a good representation. The contents page also represents it's company by producing a well presented music magazine.
The instition of Nme magazine is IPC media and they produce the music magazine along with a variety of different other mainstream magazines.
The ideoligical views behind Nme's double page spread is to direct,inform and persuade readers to read the exclusive interview. They do this by using relevant images and features within the double page spread, persuading the reader to read further on.
The target audience behind Nme magazine, is teen indie/rock music fans, with an interest in new raw talent. The audience for Nme's contents page magazine would mainly appeal to a teen audience with an interest in indie/rock music. The double page spread uses images and pull quotes that relate to the front cover giving it a look which is culturally accepted within the indie/rock community and appeals to there genre and there audience. The double page spread features the artist Florence and the machine giving an exclusive interview about her hitting the American music scene. Florence and the machine are a band Nme's target audience would appeal to and some would aspire to be like.
The double page spread represents it's target audience by using relevant images and features that relate to the genre of music. The double page spread also represents the band as the band represents the audiences genre of music. The double page spread represents the artists featured and the artists relys on the magazine to give them a good representation. The contents page also represents it's company by producing a well presented double page spread and music magazine.
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